All research formats
Strategic Research
Audience analysis
We find social media profiles of your target audience, analyse what content they consume, identify interests and behavioural patterns — and produce segmented media planning recommendations.
Instagram · Threads · X and more
Audience segments · subscription clusters
0segments
Beauty & care38%
Wellness27%
Lifestyle21%
Other14%
For what purpose
- Reveal the real interests and content preferences of your target audience in social networks
- Segment audience by interests, behaviour, and level of creator influence
- Form the data foundation for promotion strategy and performance marketing
What you get
- Audience profiles clustered by topic based on subscription and content consumption patterns
- Preferences of one or several target audience segments across business segments and creators
- Full subscription map of the analysed audience
- Insights on where the largest share of your audience is concentrated — which creators and brand accounts hold it
- Audience segmentation by social and demographic characteristics
- Media planning recommendations by audience segment
Additionally
- Analysis of brand, creator, and hashtag audiences — including mixed audience sets
- Report in PPTX format + export of labelled data in a table format of your choice
Output
Audience intelligence report with segment profiles, creator recommendations per segment, and media planning data.